Learn where your website traffic is coming from, what your visitors are looking for, and how they’re interacting with your content or products through our in-depth Analytics tools.

Traffic overview

View how your site visits, unique visitors, and page views trend over time. Gain valuable insight into the top traffic sources.

Google search keywords

Learn what search keywords are leading visitors to your website.

Activity log

See how visitors are navigating through your site.

Geography

Understand where your visitors are coming from.

Commerce analytics

Understand how your business is doing by tracking revenue, orders, units sold, and much more. Learn which traffic sources and products are generating the most sales. Delve into your purchase funnel to learn how you can optimize for conversion.

Sales by product

Gain insight into your top performing products with metrics such as revenue and conversion rate.

Sales overview

Track how key performance metrics, such as Revenue, Units Sold, Orders, Visits, Conversion Rate, Average Order Volume, and Revenue Per Visit, change over time.

Abandoned cart

Gain insight into how many of your carts are being abandoned, recovered, and the revenue those represent.

Purchase funnel

A visual report that shows how many visits result in purchases and where customers are dropping off.